How to do nofollow links in Wordpress - Beginners Guide -
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How to do nofollow links in WordPress – Beginners Guide

How to do nofollow links in WordPress – Beginners Guide

Nofollow Tag Links in WordPress

By default all links (internal or external) are do follow, but there are times you don’t want to allow pagerank to go to a specific url such as an affiliate product, banner advertisement, or even something like a tracking link. There are some plugins that make it easy but if you only have one or two links to do then you can easily add them in manually.

How to do nofollow links in WordPress


  1. Click on the text tab – This will bring you to the html code of the post or page where you can make edits.  Adding code in the visual mode will not work with html.
  2. Find the link – You can use your browsers (CONTROL +F) to help find the anchor text and link on the page, it can be hard to find inside code.
  3. Add Rel=”nofollow” – You add the nofollow code right after the closing quotation of the link and before the closing bracket. ie. <a href=”signin.php” rel=”nofollow”>sign in</a>
  4. Click publish – Once you publish it will be saved
  5. Verify – There are tools such as MOZ toolbar that can help highlight nofollow codes pink so you know it is nofollow now.  At the very least make sure the link still works.


For those wanting plugins to do the job for routine work. Here are some great ones we’ve used in the past.

Nofollow Link (Download Here)
This plugin puts an icon on your visual editor toolbar that lets you make any link in a post nofollow.


WP Nofollow Post (Download Here)  This plugin will add a nofollow tag to all links on a post or page or both. The settings page, however, lets you exclude certain URLs from getting the nofollow tag. There is also an option to opt out a post or page from getting the nofollow tag by using custom fields.


NoFollowr (Download Here) This plugin lets the Administrator see whether links are follow or nofollow on the front end of the site. The Administrator can then toggle a followed link to nofollow (or vice versa) by clicking the icon next to the link.

Nofollow Links (Download Here) This plugin gives you the option to put a nofollow tag on links on your blogroll (your Links section). After installing and activating the plugin, you’ll find this option under your Links section.

Ultimate Noindex Nofollow Tool II (Download Here)

There is spider crawling evidence that Googlebot won’t crawl internal links tagged with “nofollow” but they will crawl external links with “nofollow”. This can be used to “page rank sculpt” your internal url structure. Such as privacy pages, old posts, thin pages, add to cart buttons etc.





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